Job Overview
We are seeking a dynamic and results-driven Marketing Manager with a minimum of five years of experience to lead the marketing efforts for our innovative high-performance teaming educational product. The ideal candidate will have experience managing marketing strategies for B2B educational or technical products and will be able to execute campaigns targeted to both technology and non-technology sectors. The Marketing Manager will oversee the development and execution of marketing strategies that lead to greater growth for the company. This role will initially focus on promoting the educational product directly to companies.
Location: Lisbon
Format: Hybrid
Key Responsibilities
- Market Segmentation & Analysis: Leverage publicly available datasets (LinkedIn, Statista, Pordata, etc.) to analyze the Lisbon market and segment target industries
- Marketing Campaign Strategy: Develop and execute targeted marketing campaigns including webinars, workshops, podcasts, and content strategies to create awareness and generate leads in both technology and non-technology sectors
- Brand Development & Value Proposition: Ensure the product’s consistent value proposition is effectively communicated in all marketing materials.
- Digital Marketing & Lead Generation: Oversee digital marketing strategies, including SEO, social media, and PPC campaigns.
- Marketing Framework: Assist in developing the marketing framework to support a larger rollout of the product throughout European and US markets.
- Event Management: Coordinate and manage participation in key industry events like the World Management Agility Forum
- KPIs and Performance Tracking: Collaboratively define and track KPIs related to lead generation, conversion rates, and revenue growth
- Product Feedback & Improvement: Implement feedback loops from customers and trainers to continuously improve the product
Must Have
- Resident in Lisbon city
- 3+ years in a Marketing Manager role
- Proficiency in English and Portuguese
Why you should join us?
- Be at the forefront of transforming the future of work by driving innovation and meaningful change in organizations worldwide.
- Work with a dynamic team of professionals who are passionate about making a positive impact.
- Enjoy a flexible and inclusive work environment that values your expertise and contributions.
- Access to resources and opportunities for continuous learning and growth.
- Competitive compensation package with benefits and perks tailored to your needs.
What We Offer
Each employee has a chance to see the impact of his work.
You can make a real contribution to the success of the company.
Perks
A full-time position.
Attractive salary package.
Remote-work environment.
Learning and Development
To stay ahead of the game, our employees are always gaining knowledge and developing their skills.
Holidays
Up to 27 days per year.
Collaborative
Team
A collaborative and inclusive team, with great spirit and eager to evolve.
Who are The Agile Thinkers? Get to know us!
We believe that products and services are meant to improve people's lives. At The Agile Thinkers, we seek to achieve this belief through new ways of working, empathy, inspiration, dedication and good relationships.
For this reason, we have hands-on training, conferences for different types of functions, from strategy, business and technical, academies for professional needs and consulting to ensure that principles and techniques are applied in a sustainable way.
If you believe in this vision, this job is for you!
We are a consultancy and training company born in 2012 with the motto “Improving through people.”